Once you have the brand strategy well in place, do you have any idea on how you can measure the impact of your branding efforts? Any idea on your business’ marketing performance and key reasons why the marketing strategy is not working well? Understanding the Laws of Branding can provide invaluable insights into these questions. It is …
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Over the years, the business ecosystem has witnessed an unprecedented change. The rapid transition from the mortar-and-brick to the ubiquitous digital realm has created a new landscape for companies. It has leveraged a digital pathway between consumer and business for engagement. The online presence and its influences have compelled the business to formulate marketing strategies …
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Discord has become an integral part of gaming groups. Gamers rely upon this well-integrated software that helps them interact with their friends on almost every gaming portal. The popularity has created a marketplace for a wide array of Discord businesses and companies. A cool discord PFP is necessary to make an impactful impression in the …
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“The brand rises by lifting society.” It is society and the people who convert your dreams into a brand. Giving back a portion of the sales or donating a product for every purchase towards the betterment of the society will earn you greater reward, in the books and outside as well. However philosophical or philanthropic …
There are many reasons why a company decides to update its logo. When the logo no longer accurately represents the brand or the future vision of the founders, the logo update becomes essential. Redesigning a logo also becomes necessary when a company has undergone an evolution or has begun to concentrate on markets. The possibility …
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A branding expert is a professional who has exceptional analytical marketing knowledge and ample background information to successfully strategize and streamline a brand’s persona into its overall outlook. One popular example of how a branding expert can turn your brand personification into a whole new dimensional propaganda is the smartphone company Apple. Steve Jobs very smartly outperformed …
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Brand packaging is one of the important aspects of the marketing process as it attracts and helps the customers resonate and connect with the brand, reinforcing brand identity and message. Brand packaging design helps the customers to decide what product to buy by displaying the information and expressing the brand through art. Packaging is the first introduction …
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Choosing the right Web Design Agency for your business can be challenging. The internet is filled with many talented designers and established award-winning agencies. With the ever-growing demand for online presence, web designing has become increasingly competitive. A simple search for “web designer” on Google returns a staggering 1.8 million results, making it challenging for …
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Several companies wish to design an outstanding webpage but need an idea of where and how to start. Don’t feel different, as many firms face the same problem. The first step is choosing a web design agency to improve or build a website. However, having multiple options to select a single web design firm may …
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Today websites compete with one another to attract more audiences towards their business. Brands focus on developing new techniques to market their products online, and designing a new site is one of the best methods to achieve this goal. An effective search engine optimization can assist in attracting customers, but the audience will leave the …
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