The trends in the web design industry represent emerging technology and its influences on the consumer’s psychology. Your site’s popularity can be increased with the help of design and development features like intuitive navigation, widgets, data security, and quick loading times. Implementing a few of the innovative features and aspects that have gained popularity in …
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A good sketch is better than a long textual or verbal description. Well, this saying epitomizes the ideation of the brand’s visual identity in the mainstream. Over the years, the brands have emphasized the picturesque characterization of the brand to communicate and make an emotional alliance with the audiences. Visual graphic design creates the face …
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We keep hearing “first impressions last forever”, and UI graphic designers have proved it right! What do you notice when you visit a website or download an application? Its interface and detailed graphics catch your attention. Yes, graphic design is a field that people often use interchangeably with UX (User Experience) design. But these two …
Once you have the brand strategy well in place, do you have any idea on how you can measure the impact of your branding efforts? Any idea on your business’ marketing performance and key reasons why the marketing strategy is not working well? Understanding the Laws of Branding can provide invaluable insights into these questions. It is …
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Over the years, the business ecosystem has witnessed an unprecedented change. The rapid transition from the mortar-and-brick to the ubiquitous digital realm has created a new landscape for companies. It has leveraged a digital pathway between consumer and business for engagement. The online presence and its influences have compelled the business to formulate marketing strategies …
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Discord has become an integral part of gaming groups. Gamers rely upon this well-integrated software that helps them interact with their friends on almost every gaming portal. The popularity has created a marketplace for a wide array of Discord businesses and companies. A cool discord PFP is necessary to make an impactful impression in the …
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“The brand rises by lifting society.” It is society and the people who convert your dreams into a brand. Giving back a portion of the sales or donating a product for every purchase towards the betterment of the society will earn you greater reward, in the books and outside as well. However philosophical or philanthropic …
There are many reasons why a company decides to update its logo. When the logo no longer accurately represents the brand or the future vision of the founders, the logo update becomes essential. Redesigning a logo also becomes necessary when a company has undergone an evolution or has begun to concentrate on markets. The possibility …
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A branding expert is a professional who has exceptional analytical marketing knowledge and ample background information to successfully strategize and streamline a brand’s persona into its overall outlook. One popular example of how a branding expert can turn your brand personification into a whole new dimensional propaganda is the smartphone company Apple. Steve Jobs very smartly outperformed …
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Brand packaging is one of the important aspects of the marketing process as it attracts and helps the customers resonate and connect with the brand, reinforcing brand identity and message. Brand packaging design helps the customers to decide what product to buy by displaying the information and expressing the brand through art. Packaging is the first introduction …
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