At-the-heart-of-any-successful-brand-is-the-execution-of-an-integrated-experience-and-consistent-voice.

Vowels helps you create & revitalize your brand by building a consistent communication for your customers for them to love you.

Today's consumers don't buy products or choose brands, they join them. They purchase with the intent of being a part of the tribe that your brand has created around your product. 

The process of branding involves multiple points of communication of your brand with your customers. And each of these interactions give you the opportunity to occupy a certain part of their mind-space.

With the right combination of design and marketing best practices, Vowels works towards giving your brand a direction that helps the brand in establishing its own unique identity across all touch points.

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"A brand is a person's gut

feeling about a product

service, or a company."

- Marty Neumeier (The Brand Gap)
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The objective behind every branding step is to be recognized in the minds of consumers. This top of the mind recall not only ensures a strong brand identity but also results in improved business prospects.

At Vowels, We study industries and sectors and henceforth produce a brand strategy that aligns with your vision, customers as well as your competitive landscape.

We ensure that every part of your brand identity is focused on simplifying and clarifying who you are and what you stand for.

 

Services

Brand Strategy

  • Stakeholder interviews
  • Competitor review
  • User personas
  • Target audience goals
  • Key user groups
  • Demographic information
  • User KPI’s
  • Customer value proposition

Market Positioning

  • Competitor analysis
  • Value proposition
  • Points of difference
  • Points of parity
  • SWOT
  • Trends
  • Website opportunities

Visual Identity

  • Logomark
  • Logotype
  • Custom typography
  • Calligraphy
  • Brand elements
  • Color palette selection
  • Photography
  • Brand style guide
  • Business cards
  • Stationery design

Marketing Collateral

  • Pitch deck
  • Proposals
  • Banner ad design
  • Packaging design
  • POP displays
  • Brochures
  • Posters

Brand touchpoints

  • Websites
  • Newsletters
  • Business forms
  • Signage
  • Packaging
  • Exhibits
  • Proposals
  • Emails
  • Experiences
  • Products
  • Environtments
  • Advertising
  • Voicemails
  • Publications
  • Web Banners
  • Letterheads
  • Business Cards
  • Bill Boards
  • Vehicles
  • Services
  • Social Media
  • Blogs
  • Public Relations
  • Direct Mail
  • Trade Shows
  • Word of Mouth
  • Networking
  • Presentations
  • Sales Promotion
  • Employees
FREQUESNTLY ASKED QUESTIONS