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What is Logo Design?
How we design a logo?
Developing a strong brand is critical for every business. Logo And branding are a major part of any business. Among several aspects of a brand identity, the logo is often at the center of a successful Brand Strategy.
What qualities should you be looking for in a logo? A logo needs to Identify, be memorable, and be unique. That’s it! The key steps in the logo design process include Scope and Planning, Logo Conceptualization, and Style Guide Delivery.
Inclusions In Our Logo Design
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Discovery Session
We help businesses define their unique brand message and branding positioning.
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Concept Development
Sketching and Brainstorming: Our designers create multiple sketches and concepts based on the initial consultation and market analysis.
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Design and Refinement
Selecting a color palette and typography that reflect your brand’s personality, and refining the logo through iterative revisions based on your feedback.
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Finalization & Delivery
Supplying high-resolution logo files in various formats, a comprehensive brand guidelines document, and ensuring logo versatility across all platforms.
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Post-Launch Support
Assisting with logo integration across platforms and providing ongoing support for future adjustments and design needs.
WHY CHOOSE US
Why Choose VOWELS for Your Logo Design
- Experienced Designers: Our team boasts years of expertise in creating impactful and memorable logos.
- Customized Approach: We tailor each logo design to align perfectly with your brand’s identity and vision.
- Innovative Creativity: We push creative boundaries to ensure your logo stands out in the marketplace.
- Comprehensive Research: We conduct thorough market research to understand industry trends and your target audience.
- Versatile Designs:Our logos are designed to be scalable and versatile across various platforms and media.
- Ongoing Support:We provide continuous support to ensure your logo remains effective as your brand evolves.
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Let’s Create An Awesome Logo for Your Brand Together
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Logo Design Process
Creating a compelling logo is a meticulous process that blends creativity with strategy. At Vowels, we follow a comprehensive approach to ensure your logo reflects your brand’s essence and leaves a lasting impression. Here’s an overview of our logo design process:
Scope in Logo Design
This Logo Creation step focuses on two main goals:
- . Understand client vision and business objectives
- . Define the project parameters
The professional logo design company will learn about the company, its brand strategy, and personality during the second crucial discussion either through online or offline meetings. The findings are then summarized in a creative brief, allowing the design team to affirm that they understand your business. It could include things like:
- 1. Descriptions of services or products
- 2. Vision and Mission of your Brand / Startup / Company
- 3. Core Philosophy
- 4. Target Audience / Persona Creation
- .5 Competition Mapping
Logo Conceptualization
To ace the first step of brand building and recognition, logo and branding plays a crucial role. our best creative logo designers curate a stylistic element with captivating colors and fonts to pan out a well-defined journey of your brand's ideology. We make sure that our logos and illustrations demonstrate the story behind your brand.
- 1. We start by creating mood boards to show the source of inspiration
- 2. The Logo Design Ideas are shown through Style Scapes ( full illustration of Brand Identity)
- 3. Based on Feedback, Iterations are made for final presentation
- 4.Logo grows on the client and is mutually approved. Hurray !!
Style Guide
Once we have gathered all your brand's visual and verbal elements, we design a precise and distinct Logo style guide. With this brand book, we aim to showcase the following:
- 1. The do's and don'ts of the final Logo Design
- 2. The visual and verbal elements complementary to the Identity
- 3. Few Examples of logo placement on Corporate Collaterals like Stationery, Letterheads, etc.
- 4. All source files are delivered in relevant formats like PNG, PSD, AI
Our logo design services provide you with a comprehensive guide ensuring consistency and recognition of your brand across various platforms.
Branding Reviews
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Through a deep discovery workshop and secondary research, we carve a personality for your brand with a deep anchor of purpose. Our strategists curate a brand framework which provides your organisation special, articulate your purpose and develop the ideas, systems and principles you need to create a sustainable advantage in a fast world.
We advise future designers on aligning their brand with big goals. To do this, we translate the vision and business model of demanding customers into strategies for brands with appeal – internally and externally. We bring measurable indicators, the latest technology and the sensitivity from more than 100 brand projects from a wide range of industries with us.
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FAQ
It depends on a variety of factors such as the scope of work for your project, the deliverables and the strategy that our team implements before we get down to designing your logo!
The process we deploy for designing and conceptualizing logos is derived out of a full-fledged strategic approach wherein we use brand segmentation, positioning, personality and other factors to arrive at a logo
Depending on the specifications and the deliverables, our team gets back to you with a feasible timeline for strategizing and logo designing.
It is a case to case and brand to brand decision which our internal team, in tandem with your marketing team derives at, after proper market research and analysis. We advise slight logo changes so that the audience can still resonate with the brand, rather than completely changing the look and feel of it!
Each project of logo designing is a unique process that requires a different and customized approach. Upon working out a proper strategy, we design logos that may be studio-designed or hand-drawn, depending on what suits the brand.
In order to design an apt and fitting logo, our team of strategists analyze and understand your brand. We decipher and decode its persona and image, and then design a logo that fits as a suitable face for your brand.
Yes, logo is essentially an emblem which emerges once a thorough strategy for the brand is in place. We, at Vowels, the best logo design company in Dubai, take a step by step approach which helps us design a suitable and unique logo for your brand.
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