The Need for A Long-Lasting Look for New Startups

Being an entrepreneur is fun, especially when working on the business model and its comprehensive strategies. However, when you begin to promote your product, your concept collides with reality. Getting a potential buyer’s attention is really hard in this oversaturated industry. Young executives, on the other hand, can go deeply into marketing by recruiting staff. …

Need to Follow The Purpose of Branding

Most people believe in the conventional idea of branding being a source of creating a company’s visual identity. It is all about logo designs, posters, banners, etc. However, it is a known fact to successful businesses that purpose-driven branding goes beyond these simple things. Your branding approach must have a mission, value, and vision. It …

Navigating Product Branding Concept with Real Life Examples

You can see product branding everywhere, from the coffee cup to the toothpaste we choose from supermarket shelves and even in the digital products we interact with on our phones. Product branding holds an integral part of the brand’s personality. Product branding is the combination of design, content and styling that gives a product a distinct …

Must-Follow Graphic Design Trends for 2024

We are almost finished with one-third of 2023, and already many trends have emerged in the graphic design industry. These graphic design trends are an amalgamation of last year’s aesthetic renewals and current creative endeavors. In this Blog, you will find some exciting Graphic Designing Trends to follow in 2024 that will inspire you with some amazing …

Motion Graphic Design: An Emerging Trend In The Digital World

The digital world is one of the fastest-growing platforms that connect the world with people, businesses, and international markets. As per the reports published by Cisco, a leading telecommunication company, 82% of all internet content will comprise videography in different forms by 2022. We can already see it coming true as many preeminent brands are …

Best Milk Product Packaging Design Ideas

Filled with minerals and nutrients, milk is one of the most popular beverages in the entire world. However, when we imagine milk designs, the same old white milk carton or milk bottle is what pops up in our heads. There aren’t a lot of creative milk packaging designs that we see every day. This is …

Emerging Logo Design Trends

The logo is one of the simplest means of communication. An attractive yet insightful logo provides relevant information about the brand identity. Did you know that the famous apple fruit with a bite logo was not the original conception? That’s right! Logo trends change over the course of years, and companies need to make necessary modifications …

Logo Design: Its Place In Brand Strategy

In a world of brand strategy design and brand marketing techniques, let’s not forget that a good logo still has a place in determining the look of your business, and is in fact, one of the important parts of brand strategy. We shall thus, in this write-up provide a little more focus on this part …

Logo Design Concepts – How to Create an Effective Logo

With more and more companies getting serious with their presence online and offline, a well-planned logo plays a key role to secure a business advantage while capturing the consumers’ attention and representing the values of the brand at the first sight. A good logo is more than just about the business – it represents the …

LinkedIn, the new Instagram

While we are blessed with numerous digital platforms to showcase our brand‘s potential, we often fail to identify the right one, and right strategies required to make the most out of it. It is crucial that brands understand the value that these platforms hold and create strategies to engage with each of them in a …